Jochen Zeitz quoteJochen Zeitz [1963-0]
German Businessman 
Quote rank: 212
| We decided that sports, lifestyle and fashion were three elements that could be mixed together to a very unique formula. That's what we did: make Puma a very sports-fashion brand when, at the times, everybody talked about sports and sports performance and functionality. We said, 'Well, it's about more.' |
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