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Bob Schieffer [1937-0] American
Rank: 102
Journalist


Bob Lloyd Schieffer is an American television journalist. He is known for his cool and capable moderation of presidential debates. 

Chance, Christmas, Thanksgiving, Truth



QuoteTagsRank
It's getting the right person that's the challenge.
101
The truth is the Super Bowl long ago became more than just a football game. It's part of our culture like turkey at Thanksgiving and lights at Christmas, and like those holidays beyond their meaning, a factor in our economy. Christmas, Thanksgiving, Truth
102
Well, you know, in any political campaign, you're gonna have people on one side that are gonna slip a reporter something because they think it'll hurt the guy on the other side.
103
I can't think of any other job in journalism where the newsmakers come to you.
104
The Iraq war was fought by one-half of one percent of us. And unless we were part of that small group or had a relative who was, we went about our lives as usual most of the time: no draft, no new taxes, no changes. Not so for the small group who fought the war and their families.
105
If you get asked a really tough question and you give a really good answer, you come off looking really good.
106
My job is to give everyone a chance to catch their breath and step back from all this and get back to work. Chance
107
The government's view is that the best time to announce bad news, news that it doesn't want the public to dwell on is late on a Friday, when it will wind up in the Saturday papers, which if you were readers, then the week day editions. A holiday weekend is even better.
108
At the White House, everybody works for the same person. They're all part of the same company. But on Capitol Hill, they're all independent contractors. They all work for themselves. That's a formula for getting news.
109
But if you don't enjoy doing something, you'll be miserable no matter how much money you make.
110
Once we get them in the studio, you interview a person the same way you would interview another. You ask them a question. You let them answer. You try to listen closely and then ask a follow-up.
111
I think journalism is a great way to do public service, to have an impact on your community.
112
And I came away from that experience, and it was a very difficult experience - I came to understand that you have to practice at being a good father and practice at being a good husband, just as you have to practice at being a good journalist.
113
And after about two years, I realized that creative writing was not going to help you ace those biological tests. So I switched over to journalism. I didn't graduate with honors, but I did graduate on time and with some doing.
114
But here's the deal: If I were smart, I could figure out curling. If I were even smarter, I could figure out why people would actually watch other people doing it. I have tried. I can't. I can't even figure out the object of the game. Is it like darts? I just don't get it.
115
My bladder cancer was related to smoking, and I think smoking kills people.
116
There's fierce competition between all the networks to get the guest who can bring the most pertinent information about whatever the story of the moment happens to be.
117
In so many of the other beats these days, there are these layers of public relations people that you have to go through to get to the newsmakers themselves.
118
We're far from perfect. It's a human enterprise.
119
One thing young people have to always keep in mind when deciding what they want to do with their lives is, is it fun? Is it something that I'm interested in? Is it something I enjoy?
120
I always thought writing was the foundation and the basis for journalism in the same way being able to draw is the foundation for art.
121
But the reporter has the responsibility to determine, number one, whether that is true, and number two, to make a judgment as to whether it's in the public interest and whether or not it should be part of the debate.
122
They've asked me to do this temporarily. I don't know what temporarily means. Life is temporary.
123
I want to try to talk like normal people talk, not just stand there and bark at the camera.
124
I had - all my life, everybody who knew me thought that I would probably grow up to be a reporter, a newspaper reporter because we didn't have much television in those days.
125
American politics used to be an amateur sport. But somewhere along the way, we handed over to professionals all the things people used to do for free.
126
I've had a lot of fun, and when I talk to kids in journalism schools, I say, look, I know what the journalism teachers tell you that this is a great way to perform public service and all that, but I say the main reason, if you decide what you want to do is be a reporter, the main reason you want to do it is because it's just so much fun.
201
With Vietman, we found ourselves involved there before we really understood what was going on.
202
Had there been a reporter along with Lieutenant Calley when he massacred those people in Vietnam, I think that probably wouldn't have happened.
203
Obviously, if the commander makes certain decisions that the reporter thinks is inhibiting his right to report a legitimate story, he has to appeal to the commander's boss to get that changed.
204
But if you're going to go out on a military unit, you've got to allow yourself to be under the control of the commander because you really could put the troops in danger.
205
But with 9/11, we found that people tended to come back to the networks and the people who had been our core viewers in the past came back and they have stayed with us.
206
We now assume that when people turn on the evening news, they basically already know what the news is. They've heard it on the radio. They've seen it on the Internet. They've seen it on one of the cable companies. So that makes our job a bit different.
207
It's no longer just reporting the headlines of the day, but trying to put the headlines into some context and to add some perspective into what they mean.
208
For sure, the American people have access to more information now than any other people who have ever lived on earth. And I think we do a pretty good job of sorting out what's important.
209
I used to be a print reporter.
210
I've basically thought of myself as a writer, whether I was or not.
211
Nowadays I'm not even sure if newspapers take into account whether a person is a good writer.
212
I had an idea in the beginning to do a book about some of the events that I had covered, just various stories that I've covered. Reporters spend a lot of time telling each other tales about how they covered stories, and that's what this book started out to be.
213
And as a result, I guess I'm just kind of a rubberneck. I'm kind of a - someone who likes to see things and likes to see these events and talk to the people who make them happen. But I don't think journalists are as important as the people they cover.
214
People are more sophisticated in the way they go about dealing with the press.
215
The best thing about the Congress is that it is the last place where you can have face-to-face interviews and interaction with the newsmakers themselves.
216
Any time you get into a presidential campaign and the stakes are so high, all candidates - they want to be in complete control whenever they can. And you can't blame them for that.
217
I mean, you know, God knows everything, but I'm not quite that good. Every once in a while, something will slip by me.
218

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